Razvan Antonescu

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Search Engines || Information Architecture

Bad product placement

Too much, too early for Chrome

Too much, too early for Chrome

As of today, Google has started heavily promoting it’s Chrome browser on YouTube with the message: “Try YouTube in a new web browser! Download Google Chrome“. So far so good. YouTube it’s a Google property and it’s their duty to increase their market share by all means possible. The problem is that YouTube usage under Chrome is just another reason I stopped using Chrome. Aparently there is an issue between Chrome and the Flash Player (no matter what version) and this keeps crashing it.

If I would be an user that would download Chrome becuase of this ad, I would uninstall it after viewing 2 videos and never look bad again.

So, this is just bad, bad PR, too much too early

Goodbye Chrome. At least for now…

I’ve been using Google’s Chrome as a default browser both at work and at home since it’s lunch. I was pretty aware of the fact that’s a beta product and that some additional stress is mandatory. But after 2 months I’m done. Switching back to Firefox.

Here are my main reasons:

1. Is 2008. No browser is an island anymore. I expect from my browser to be connected to web services and my browsers from different locations. Scared by bad PR Google has done no integration with its services (that’s if you don’t count Gears) and that’s a big down for me. Here is what Google could have done or at least offer the options for the users to enable/disable:

a) Browsing history. In IE / FF, if you have installed Google toolbar, Google keeps a record of your history online and makes that searchable from any point. Some might complain about privacy issues but considering my daily activities the gains are bigger then the looses

b) Bookmarks. Google has a pretty decent bookmarking service. Of course you can use the bookmarklet option but there’s no integration with the browser default bookmarking system. Kudos for Foxmarks on that.

2. Again is 2008. Every user has a wide range of browsing habits and patterns. You cannot make everybody happy and because of that you make your software extensible. FAIL. Maybe in time extensibility will be added and extensions will be created. But I think that’s a distant future we are talking about. Core extensions I missed during this period

a) Google Toolbar

b) Foxmarks

c) Stumbleupon

d) GTDInbox and Xoopit

e) Yahoo’s new Inquisitor (I wished for that from the moment I saw it available for Safari)

f) SEO for Firefox (DUHHHHH)

g) Twitterfox – this is the only app I use for Twitter. Usage pattern has decreased since using Chrome but that will be fixed from now

3. Plugins integration. That was one of the main causes of frustration and cursing. C’monnnnn is 2008 again. Make the god damn flash work. I’m depending on YouTube for my business and I’m a big fan of South Park, John Stewart and Colbert. Constant crashes (can’t remember if I ever played a clip without crashes), slow streaming and so on. Google Analytics is becoming unusable. And let’s not get to Silverlight that I need it for Live Mesh

4. Resources. Chrome is fast. Fast to lunch more precisely but that’s all. I was using DivxLand Media Subtitler that’s using my processor up to 99%. I cannot do anything on my PC and Chrome was dead. Not loading any page. Today I tried Firefox and works like a charm.

Conclusions

I won’t uninstall Chrome. But is not my default browser anymore. I’ll use it mainly for it’s incognito mode to login to multiple accounts without using all my available browsers (7 or 8 i think :) ). Perhaps in about 1 year Chrome will get better but so far Firefox fits all my working/entertainment/communication habits.

Google Analytics has new features! (Adsense integration included)

Even though Google Analytics blog stated a few hours ago that the changes we saw are only minor UI enhancements the great news came from Avinash Kaushik blog that announced and detailed the list of new features:

1. User Interface refresh.
2. AdSense now integrated into GA. (private beta only)
3. Advanced visualizations: Motion Charts!
4. Custom Reports!
5. Advanced Segmentation!!
6. The Google Analytics API.
7. Automatic importing of AdWords cost data into Urchin.

Go check all the juicy details (screenshots and walkthroughs) on the new features on Avinash’s blog

UPDATE: Here are the official posts from Google Analytics blog and Adsense blog

Via Techcrunch here are some videos presenting the new features:
AdSense Reporting in Google Analytics

AdSense Reporting in Google Analytics

Advanced Segments in Google Analytics

Motion Charts in Google Analytics

Google Analytics false alarm

This morning I’ve noticed that Google Analytics had a slightly different user interface. Due to the fact that usually this kind of changes is associated with new features I rushed to check but with no results. Now Google Analytics blog confirms that this is just a minor UI change. Bleah. No goodies today 

Changes for Amazon Associates

One of the oldest affiliates program on the web, Amazon Associates, just got this week a new skin. First time I was tempted to say that no new functionalities have been aded (at least on the first look) and that I wouldn’t be surprised too see them coming by the end of the year. 

Digging more I’ve found out that  beside the new theme, a new feature has been added. It’s called “site stripe” and allows amazon associates to quickly create links to products or add the products to an existing aStore while browsing amazon.com