• Do not focus only on the followers of the your vertical leaders. More important than those, are the people that they follow. This are pretty hard to get persons, but also more valuable so the effort is worth it
• Use Buzzom to identify people that use your niche keywords on their bio.
• Use Buzzom to identify people that interact with your vertical leaders. For this, use the people search option and look for @username (where obviously username=the profile of your niche leaders). Those are very important profiles because they have 3 important traits: they are interested in your niche, they are active users and they interact with others from your niche

Looks like Google’s Achilles Heel is client support and this doesn’t look like a issue to be fixed soon as Google is betting on crowdsourced support rather than investing in it. Short lesson: if something doesn’t work in Google and is not vital (gmail/adsense/adwords) create a new account and start from scratch

1. More from: [AccountName]: Videos from the same account
2. Related videos: Videos with similar characteristics (name tags and so on)

Unless you are a YT partner, the “More from” is going to be collapsed. This means that there is a high probability that any user viewing your video will leave to see an item from “Related videos” element

If you want to keep the user within your account, tag all your videos with a unique tag sequence. For example you can have the same repeating sequence of tags (3-4) and after that add the unique tags for the videos. Doing this will cause the “Related Videos” to show videos also from your account.

• Upside: once a user gets to one of your videos, the chances that he will see other videos from you are higher
• Downside: you are giving up on traffic generated by videos from other accounts

• as always, this article doesn’t apply to promoting regular junk spammy websites. Not because I find it immoral, but it will simply won’t work and you will only loose your time;
• during testing, one of my twitter accounts got suspended for aggressive following so consider yourself warned and try to stay below the radar;

A few weeks ago, Google decided to penalize one of my websites. Instead of jumping to correct whatever Google thought it was inappropriate, I saw this as an opportunity to identify additional traffic sources.
After playing around with twitter and some tools here are the results:

Goals:

• Increase the number of followers on Twitter in a short amount of time

Tools you will need:

TwintIn: In the beginning I used Flash Tweet but this is now a payed service. Buzzom is one of the best free tools on the market. Here are a few important features:

• Cross follow – this allows you to give a twitter ID and start following followed or followers of that account
• Lock - this feature is pretty unique across twitter tools. Basically allows you to mark (lock) a twitter ID to prevent unfollowing a certain group of users or to send multiple requests to the same user (if you repeatedly follow/unfollow users). If I would have used this feature from the beginning my suspended account would be active right now
• Find users by keywords they twit or in their bios

Hootsuite: This is a twitter manager tool that gives you the following:

• Use multiple twitter accounts
• Post a feed to a twitter account of your choice
• Track clicks on the links from the tweets you send

Cotweet: The features that this service has are already implemented in Hootsuite but I like it’s clean interface and the archive options.

Steps:

1. Create a twitter account. Customize it (background/colors/avatar/bio). Don’t forget to add a link to your website
2. Start posting content. Use Hotsuite to post your feed
3. Identify key players on your niche. Wefollow is a good start. If that’s not enough, look on the top blogs on your niche. There is a great chance that they use twitter. Look what people this players follow. Start engaging in conversations. Reply, retweet, participate in the follow friday hashtag
4. Once you have a decent amount of tweets (more then 100 for example), start following users. You will do this by using Cross Follow feature of TwitIn to “steal” the followers of the users identified in step 3. In order to prevent suspention don’t get greedy. Follow a maximum of 3-400 users/day.
5. After 24-72hrs, start unfollowing people that didn’t followed you back. Use the Flush&Lock feature of TwitIn. This will prevent you from sending multiple requests to the same person and get your account suspended
6. Use cotweet to monitor the messages you receive and reply to them. Don’t even bother to reply to automatic messages, and even better you can unfollow those people right away. In most of the cases they are just spam bots
7. Repeat steps 3-4

Conclusions

If not abused, this short tutorial will bring you a nice followers base (4-6000) in apx 1 month and a half (numbers might vary from niche to niche)

If you re new with twitter or if you would like to know more about the subject, check out this books:

[ReviewAZON asin="0470458429" display="inlinepost"] [ReviewAZON asin="0596156812" display="inlinepost"] [ReviewAZON asin="0470479914" display="inlinepost"]

Here are my main reasons:

1. Is 2008. No browser is an island anymore. I expect from my browser to be connected to web services and my browsers from different locations. Scared by bad PR Google has done no integration with its services (that’s if you don’t count Gears) and that’s a big down for me. Here is what Google could have done or at least offer the options for the users to enable/disable:

a) Browsing history. In IE / FF, if you have installed Google toolbar, Google keeps a record of your history online and makes that searchable from any point. Some might complain about privacy issues but considering my daily activities the gains are bigger then the looses

b) Bookmarks. Google has a pretty decent bookmarking service. Of course you can use the bookmarklet option but there’s no integration with the browser default bookmarking system. Kudos for Foxmarks on that.

2. Again is 2008. Every user has a wide range of browsing habits and patterns. You cannot make everybody happy and because of that you make your software extensible. FAIL. Maybe in time extensibility will be added and extensions will be created. But I think that’s a distant future we are talking about. Core extensions I missed during this period

a) Google Toolbar

b) Foxmarks

c) Stumbleupon

d) GTDInbox and Xoopit

e) Yahoo’s new Inquisitor (I wished for that from the moment I saw it available for Safari)

f) SEO for Firefox (DUHHHHH)

g) Twitterfox – this is the only app I use for Twitter. Usage pattern has decreased since using Chrome but that will be fixed from now

3. Plugins integration. That was one of the main causes of frustration and cursing. C’monnnnn is 2008 again. Make the god damn flash work. I’m depending on YouTube for my business and I’m a big fan of South Park, John Stewart and Colbert. Constant crashes (can’t remember if I ever played a clip without crashes), slow streaming and so on. Google Analytics is becoming unusable. And let’s not get to Silverlight that I need it for Live Mesh

4. Resources. Chrome is fast. Fast to lunch more precisely but that’s all. I was using DivxLand Media Subtitler that’s using my processor up to 99%. I cannot do anything on my PC and Chrome was dead. Not loading any page. Today I tried Firefox and works like a charm.

Conclusions

I won’t uninstall Chrome. But is not my default browser anymore. I’ll use it mainly for it’s incognito mode to login to multiple accounts without using all my available browsers (7 or 8 i think ). Perhaps in about 1 year Chrome will get better but so far Firefox fits all my working/entertainment/communication habits.

Not in a few days or weeks when you analyze your internal usage statistics and you realize that the visitors that have registered are not coming back. In that case there are strategies and strategies.

One set of strategies are to get back to the drawing board and see were you have failed. To see why your users were not happy and repair it. To add features that will keep the the users interested in you, to listen to your customers feedback.

And there are dirty strategies. One company has sent me today my username and password. As requested by me. NOT. It was my password but I couldn’t even tell what was that service about and when I have registered. Most probably because it sucked big time. It’s not a very popular service so I excluded the case where somebody has tried to brute force the account. The other explanation is that an internal bug triggered that email. But something makes me think that this was a marketing ploy. Dirty but CLEVER.

So. If you are in the position of having trouble with your users returning do this:

1. Start logging user activity.
2. Depending on your type of service set an internal threshold (let’s say 6 months)
3. Once an account has been inactive for six months, sent an automated email with BOTH username and password and make it look as it was requested by the user.
4. Analyze the results. See how many of the targeted accounts have been re-activated and how many of the re-activated accounts are starting to become active