See below a 44 min presentation done by Aza Raskin on how inception could be performed by brands using our social streams. The presentation is focused around the idea that big companies, with our acknowledgement, may alter our past (tweets/images/personal videos) for a new breed of product placement.
Keynote for the John Seely Brown Symposium at University of Michigan from Aza Raskin on Vimeo.
You’d might think that this sounds like fantasy and is never going to happen, but also people thought that 1984 is just another dystopic novel.