In the past few months I saw a disturbing trend on metal and rock music related websites. More and more adsense ads are on behalf of christian websites and organizations and of course are completly unrelated to the website’s content and theme. Some examples can be seen on Dark Lyrics and Metal Videos.

Beside the pragmatic fact that they provide a low user experience and a low CTR, the morality of this behavior is in the grey area. And the fact is that I am pretty sure that they don’t want to “save” souls but rather they are interested in financial gains.

And if that’s not enough, check the comments in this Techcrunch post to see christian fundamentalism in action.